Keep it Local


For every $100 spent in locally owned, independent stores, $68 returns to the community through taxes and services, banking and insurance. If you spend that in a national chain, only $43 stays, a $25 difference!

By buying locally, you also:

  • Get access to local experts who are passionate about their products and your region
  • Find more products geared specifically toward your region and climate
  • Gain exposure to smaller, more unique brands
  • Support a company that’s vested in your community
  • Support more choice, more diversity, and a truly unique community


Most organizations only consider a business local and independent if it meets the following criteria:

  • Primarily privately owned — by employees, the community or an area cooperative
  • Relies solely on its unique name and reputation (no help from larger brand name)
  • Maintains sole responsibility for paying rent, marketing, and other expenses
  • Registered only in its home state (no affiliation with a corporate office)
  • Operates out of a physical storefront
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